The Overview
Jade Consulting specializes in creative visioning and brand design for creatives, healers, coaches, entrepreneurs, and artists. After a year of business, they needed a logo rebrand.
The Problem
Jade Consulting currently had a very basic, geometric, and sharp-looking logo. Their process for their clients was intertwined with astrology and the balance of masculine and feminine, geometrics and organics. They wanted a logo and brand elements to portray their process and ideology more accurately.
The Solution
Following a thorough design process, we landed on a logo that effectively balances masculine and feminine elements, geometric shapes, and organic forms. The triangle astrology symbol from their previous logo was seamlessly integrated into the letter 'a,' while maintaining their established typography.
